The Apple TV Price Hike: A Symptom of Streaming's Bubble? The latest price increase from Apple TV, a $2 bump to $14. 99 per month, might seem modest in an era of streaming inflation.
However, it's not just Apple TV feeling the pinch – every major player in the entertainment industry is raising prices. Content creation costs are driving this trend.
As more services invest heavily in high production value shows and live sports deals, they must raise their prices to cover these expenses.